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Wednesday, February 21, 2007
Fake heart attack headline leads to real phishing attack
No, the Australian Prime Minister hasn’t suffered a heart attack, but your computer could be under attack, if you fell for the most recent phishing scam. >>
Wednesday, February 21, 2007
Websites benefit from turning customers into reviewers
E-tailers have been slow to incorporate customer reviews and ratings in their websites for fear of doing more damage than good, but new research shows, it can benefit business and increase sales. >>
Tuesday, February 20, 2007
Consumers find more retail satisfaction online than offline
E-tailers are surpassing offline customer satisfaction, according to latest figures. >>
Tuesday, February 20, 2007
U.S. lags in broadband penetration rankings
Despite having the highest total number of broadband subscribers in the world, the U.S. still comes twelfth in overall percentage penetration rankings. >>
Monday, February 19, 2007
Grace period for domain name registration being abused
A grace period, which was originally put in place to allow purchasers to double-check their proposed internet address, has proved a lucrative loophole for entrepreneurs and spammers. >>
Monday, February 19, 2007
Seek and ye shall find... Wikipedia
Wikipedia has moved in to ninth place in comScore’s recent list of the U.S.’s top websites. December, 2006, saw the online, open encyclopedia down at number 13 on the list, but it has now overtaken the likes of Viacom, The New York Times and Apple. >>
Thursday, February 15, 2007
Live streaming videos now showing on banner ads
Advertisers can broadcast live events, in real time, to internet users. >>
Thursday, February 15, 2007
Nascar parks Daytona 500 ads online before the race
Nascar, the second-highest rating sport on television, is breaking marketing, and cookie, moulds. >>
Monday, February 12, 2007
Google accused of supporting film pirates
A group of media companies is accusing Google of favoring sites that offer illegal movie downloads. >>
Friday, February 09, 2007
Businesses overlook importance of securing social network domains
Have you grabbed your domain name on any of the social networking sites, such as MySpace? No? You may be too late. >>
Thursday, February 08, 2007
Pontiac driving business through social media
This week saw the Pontiac brand delve deeper into the world of online social marketing. >>
Thursday, February 08, 2007
Print and radio ad spends decrease while online rises
An overall increase in U.S. advertising spend during 2007 will see increases in online spends and decreases in some offline budgets. >>
Thursday, February 08, 2007
Web traffic rose during Super Bowl with clear calls to action
Real-time tracking by Akamai shows much web interest was generated as a result of integrated broadcast and online advertising campaigns. >>
Wednesday, February 07, 2007
Hollywood supports Wal-Mart's move into the movie download business
Wal-Mart Stores Inc. has entered the internet video download business, and could give other download sites a run for their money. >>
Friday, February 02, 2007
Retirees in the U.K. spending more free time online
British pensioners are embracing the internet and incorporating it into their daily lives. >>
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Latest Headlines
- Gartner: Mobile sales exploding worldwide
- Report: New media is eroding email's effectiveness
- Online communities must have influencers
- Internet TV viewership rises
- HP Labs questions effectiveness of viral marketing
- AdWords adds new geographic report
- MerchantCircle launches B2B solution for local marketers
- Report: Specific Media reaches more MVC's than competitors
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