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Thursday, July 03, 2008
Does your target audience have high-speed Internet access?
Do you need to revise your website in line with your target audience’s Internet access speed? New research by Pew Internet and American Life may make some marketers think twice before embellishing their websites with too much bandwidth-munching content. >>
Friday, June 27, 2008
YouTube remains top online video website
The site that has become synonymous with online video, YouTube, remains the number one destination according to recent figures released by Hitwise. >>
Thursday, June 26, 2008
Charter Communications drops invasive consumer tracking plans
When an ISP decided to monitor its user’s activity, using what is known to be an invasive program and lacking a comprehensive opt-out option, they quickly learned how consumers felt about the plan. >>
Wednesday, June 25, 2008
Half of Americans want Government to regulate Internet
As reports of the case against the Missouri woman whose harassment of a 13-year-old girl led to her suicide dominate the news, a poll showed that around half of Americans believe the Internet should be regulated by the Government. >>
Wednesday, June 25, 2008
Gartner: 2 billion PCs across globe by 2014
One billion PCs are installed across the globe, according to new estimates from Gartner Inc., and that number is set to double within the next decade. >>
Wednesday, June 25, 2008
Google launches Ad Planner beta
Google has announced a research and media planning tool to make buying online display ads less challenging for media buyers. >>
Monday, June 23, 2008
Google, Yahoo to integrate instant messaging
Much of the attention surrounding the recent Google/Yahoo tie up centered on the search marketing aspect, however there was more to the announcement that initially met the eye. >>
Thursday, June 19, 2008
NYTimes.com launches social network
The New York Times has launched a new social networking service that it hopes will extend its reach to encompass those Internet users who are heavy users of online communities. >>
Monday, June 16, 2008
Internet marketing boosts traditional routes
Contrary to popular belief, the Internet has not caused the death of traditional marketing. In fact, the Institute of Direct Marketing in the U.K. believes that online marketing has giving traditional marketing a boost. >>
Friday, June 13, 2008
Yahoo: Goodbye Microsoft, Hello Google
Yahoo has finally given Microsoft the heave-ho and before the phone had a chance to cool has entered into a partnership with arch rival Google. >>
Friday, May 30, 2008
PriceUniverse.com: Future of price comparison
A new website lets consumers decide the price they are prepared to pay for a product while helping online retailers to realize increased sales. >>
Thursday, May 22, 2008
Almost one-fifth of U.S. population disconnected
Email and Internet access are both important in the daily lives of many of us, but a new report from Parks Associates reveals that many U.S. citizens don’t even have Internet access. >>
Wednesday, May 21, 2008
Safety of personal data still concerns Internet users
The U.K.’s communications industry watchdog, Ofcom, has released a new report which shows many Britons remain concerned about the amount of personal data being held about them by businesses. >>
Tuesday, May 13, 2008
Will Yahoo Glue Pages stick?
Yahoo has launched a beta test of its latest search concept called Glue Pages, a more visually attractive presentation of search results. >>
Wednesday, May 07, 2008
Increase in Internet radio listening among workers
A growing number of workers are listening to radio online at work and abandoning AM/FM receivers, according to a recent study. >>
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Latest Headlines
- Keynote Systems: Mobile websites need improvement
- More ad opportunities via Google
- Yahoo Web Analytics tool launched
- IAB: Online ad spend up 15% so far
- Report: Local search, mobile search important to consumers
- Federated Media launches overhauled self-serve ad platform
- ZenithOptimedia revises global ad spend down... again
- Engaged online video viewers not averse to advertising
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