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Friday, October 06, 2006
Skype As A Traffic Monitoring Tool - It’s Possible
Skype, the VoIP company that originally launched as a consumer venture, is increasingly being touted by professional online marketers as indispensable to their marketing efforts. A major deterrant however is Skype’s invisible security protocol. Now, an external company has created an appliance that it claims brings Skype up to enterprise standard. >>
Friday, September 29, 2006
Standards Group Developed For PPC Realm
A standards group has been created by Click Forensics to develop pay-per-click quality standards for the search marketing industry. >>
Tuesday, September 26, 2006
Google Taken To Court over Messy AdSense Service; Launches New Format
Google is taken to court by Bravacorp, a San Francisco company that demands $250,000 in damages because it took 100 hours to place and review AdSense advertisements on its website and because Google subsequently took its site down. >>
Friday, September 22, 2006
Publishers Want Control of Search Results
A Belgian court ruling could change the way large search engines like Google, Yahoo and MSN give search results. The court ruled that some Google searches infringes on the copyright of French and German newspapers by reproducing parts of the articles in snippets. >>
Tuesday, September 19, 2006
Landmark Court Case Sets Precedent In Accessibility For The Blind
I hadn't updated my blog in six months and when I accessed www.blogger.com recently, I found to my surprise that before I could upload my latest saga, I was requested to enter a numerical code that was read out to me by a human voice. It was a new feature and I instantly understood why the creators of Blogger.com have added it; at the moment, tons of public website owners are instructing their developers to ascertain that blind people have no difficulties navigating their pages. >>
Wednesday, September 13, 2006
New Solution Detects Online Fraud in Real-time
A leading company in online fraud and identity theft solutions has announced the launch of FraudProbe 2.0, a solution designed to detect fraud in real-time. >>
Monday, September 11, 2006
Should Internet Junk Food Advertising Be Regulated?
Obesity associations and groups all over the world are gathering together with one single pledge: stop children obesity. >>
Thursday, September 07, 2006
Hoax or Not Internet Vigilantes in China Hunt a Sex Blogger
In China, Internet Vigilantes continue the hunt for the author of a blog headlined “Sex in Shanghai: Western Scoundrel in Shanghai Tells All.” >>
Thursday, November 30, 2000
Exclusive Interview with Jodie Bernstein, FTC
Despite the Internet's benefits, the medium has also become a haven for con artists and new forms of consumer fraud. One agency charged with fighting fraud is the Federal Trade Commission, which has become a clearinghouse of sorts to find and root out Internet scams. All of this traces back to Jodie Bernstein, the 74-year-old director of the Consumer Protection Bureau. >>
Latest Headlines
- Keynote Systems: Mobile websites need improvement
- More ad opportunities via Google
- Yahoo Web Analytics tool launched
- IAB: Online ad spend up 15% so far
- Report: Local search, mobile search important to consumers
- Federated Media launches overhauled self-serve ad platform
- ZenithOptimedia revises global ad spend down... again
- Engaged online video viewers not averse to advertising
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